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Understanding the Duplicate Image Replacement Issue: Background Context and How We Arrived at This Point

A closer look at the events and decisions that led to the current duplicate image replacement situation in Zurich

By Zurich News Desk · Published 4 July 2026, 8:54 pm

2 min read

Understanding the Duplicate Image Replacement Issue: Background Context and How We Arrived at This Point
Photo: Photo by crazy motions on Pexels

Zurich is currently facing a unique challenge with duplicate image replacement, a situation that has been years in the making. The key fact is that the city's efforts to digitize its image archives have inadvertently created a massive repository of duplicate images, causing storage and management issues.

This matters now because the city is in the midst of implementing its climate action agenda, which includes reducing energy consumption and increasing efficiency in all sectors, including data storage. The duplicate image replacement issue is not only a practical problem but also a symbolic one, as it highlights the need for sustainable and responsible data management practices. The city's reputation as a hub for innovation and technology is also at stake, as companies like Google and Microsoft have established offices in the city, and the presence of top-ranked universities like ETH Zurich has created a thriving startup scene.

In Zurich, the duplicate image replacement issue is particularly pronounced in areas like the Kreis 5 neighborhood, where the city's main library and archives are located, and in the vicinity of the Bahnhofstrasse, where many companies and organizations have their headquarters. The Zurich University of the Arts and the Museum für Gestaltung are also affected, as they have large collections of digital images that need to be managed and stored. The city's housing shortage, known as the Wohnungsnot crisis, has also led to an increase in construction and development, resulting in a growing need for efficient data management and storage solutions.

Local Efforts and Data

According to a report by the City of Zurich's IT department, the duplicate image replacement issue has resulted in an estimated 30% increase in storage costs over the past year, with an average cost of 0.05 Swiss francs per gigabyte of storage. The report also notes that the city's data centers are currently using around 10 megawatts of power, which is equivalent to the energy consumption of approximately 2,500 households. The city has set a goal to reduce its energy consumption by 20% by 2028, and addressing the duplicate image replacement issue is a key part of this effort.

As the city moves forward, it is likely that we will see a increased focus on data management and storage solutions, such as cloud storage and artificial intelligence-powered data compression. The city may also explore partnerships with local companies and organizations, such as UBS and Credit Suisse, to develop and implement new technologies and strategies for addressing the duplicate image replacement issue. Residents and businesses can also take practical steps to reduce their own energy consumption and contribute to the city's sustainability goals, such as using energy-efficient devices and reducing their use of digital storage.

Topic:#News

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This article was produced by the The Daily Zurich editorial desk and covers news in Zurich. See our editorial standards for how we use AI.

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